Primary logos
The horizontal and vertical lockups, and the text-only wordmark, with their reverse and monochrome variants.
Primary logo: horizontal
The horizontal lockup is the default. Use it wherever width allows: headers, signage, documents, and digital applications.
Vertical logo version
The vertical logo is ideal where width is limited: signage, apparel & uniforms, social media profiles, stacked layouts, and promotional items.
Text-only wordmark
When the icon already appears nearby, or in wide horizontal spaces such as headers, email signatures, and banners, use the wordmark on its own. Reach for the full lockup wherever the brand is introduced for the first time.
